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Betty's Corner


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The Lifeline Program® Launches New Life Settlement Funding Initiative

Company Brings New Capital, Purchasing Power to Market

www.businesswire.com

The Lifeline Program® today announced that it has launched a new initiative which expands the longtime life insurance settlement provider's capacity to aggregate life settlement portfolios. With access to new, proprietary capital, the company has begun purchasing life insurance policies on a large scale to package portfolios for sale to hedge funds, pension funds and other purchasers of long-term, asset-backed investments.

"Institutional capital is beginning to flow back into the life settlement market," said Wm. Scott Page, president and CEO of the Lifeline Program. "Favorable policy pricing and an overall thinning-out of questionable portfolios have combined with other positive developments to draw interest from the tertiary markets. Our new business model places us in an enviable market position."

For more than 20 years, the Lifeline Program has been at the forefront of the life insurance settlement market, and today the provider company sits in a unique position to build portfolios of the highest quality for financial institutions worldwide. Company executives believe that the best way to eliminate origination and insurable interest risks, which have plagued the industry in recent years, is to build portfolios from scratch and with targeted goals. The company's new funding arrangement enables it to aggregate portfolios quickly and in the transparent manner that is demanded by sophisticated institutions.

The Lifeline Program, together with its affiliates, now provides a complete service that includes provider services, portfolio aggregation, policy servicing and insured tracking. New portfolios will be created to meet key investing criteria and goals while the servicing and tracking component will enable managers to optimize and minimize premium payments, closely track medical evaluations of policyholders, expedite death claims and monitor carrier ratings.

"Our portfolios will be transparent, optimized and expertly tracked," said Page. "We have essentially created the high-performance sports car of the life settlement marketplace."

The Lifeline Program is a life settlement provider based in Atlanta, Ga., and is a division of Wm. Page and Associates, Inc. Founded in 1989, The Lifeline Program offers life settlement portfolio aggregation services and alternative investment opportunities to financial institutions, fund managers and other investment entities. For more information on life settlements, contact Stephen Terrell of The Lifeline Program at 770-724-7300 or visit www.thelifeline.com.


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