Warning: include(includes/header.php) [function.include]: failed to open stream: No such file or directory in /home/content/02/8346702/html/bio_terrell.php on line 7

Warning: include() [function.include]: Failed opening 'includes/header.php' for inclusion (include_path='.:/usr/local/php5_3/lib/php') in /home/content/02/8346702/html/bio_terrell.php on line 7
Stephen E. Terrell
Senior Vice President of
Market Development + Branding


Stephen E. Terrell is the Senior Vice President of Market Development + Branding of The Lifeline Program, one of the oldest and most-established life insurance settlement providers in the nation. The company actively partners with insurance agencies and broker dealers to establish profitable and ongoing life settlement business lines.

Terrell is responsible for all aspects of the company's sales and marketing efforts including sales-force management, advertising, public relations and development of broker-dealers and agent networks. Terrell began his career in insurance settlements with The Lifeline Program in 1991 and has witnessed the industry's growth from a virtually unknown niche business to a mainstream financial player. He has been instrumental in creating the company's brand, advertising messages and marketing materials as well as establishing the company's corporate image, policies and procedures.

Since 1989, the company has served the financial needs of the elderly and terminally ill while offering a stable and profitable investment environment for the company's agents, investors and supporters. In a typical transaction, an existing life insurance policy is sold by an elderly policyholder for more than the current cash surrender value. A settlement of this nature is a unique alternative to surrendering a policy or allowing it to lapse, and in many instances, a settlement enables a sick or elderly individual to live out the remainder of their life with dignity.

Terrell has pioneered many aspects of insurance settlement marketing, from early national publicity efforts to the signing of Emmy Award winning actress Betty White as the industry's first celebrity spokesperson. He also served as chief architect of the company's profit partnership program with leading national insurance agencies and broker-dealers.

The Association of Marketing and Communication Professionals recently honored Terrell with two 2011 MarCom Awards. He received a Platinum award for the company's white paper, "How Life Insurance Can Save Your Retirement." Terrell also received a Gold award for his article in trade magazine Life Insurance Selling, "Life Settlement Industry Approaching Recovery." Most recently, advertising and creative industry associations recognized Terrell with the 2012 Silver Telly Award and Communicator 2012 Award of Excellence for his work as executive producer of The Lifeline Program viral music video, "I'm Still Hot," starring Betty White and British singer Luciana.

Terrell earned a bachelor's degree in journalism from Kent State University.


Top of Page

Warning: include(includes/nav_company.php) [function.include]: failed to open stream: No such file or directory in /home/content/02/8346702/html/bio_terrell.php on line 81

Warning: include() [function.include]: Failed opening 'includes/nav_company.php' for inclusion (include_path='.:/usr/local/php5_3/lib/php') in /home/content/02/8346702/html/bio_terrell.php on line 81

Warning: include(includes/footer.php) [function.include]: failed to open stream: No such file or directory in /home/content/02/8346702/html/bio_terrell.php on line 85

Warning: include() [function.include]: Failed opening 'includes/footer.php' for inclusion (include_path='.:/usr/local/php5_3/lib/php') in /home/content/02/8346702/html/bio_terrell.php on line 85